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Ferrari

Some Assembly Required

I’ve been trying to find out the origin of this remarkable image of a disassembled and lovingly presented Ferrari 250 GTO. I did find a poster of the image, with associated labeling of the various magical pieces. But I prefer to imagine that this is a catalog page and, if I could only find the phone number, I’d be able to order up these aluminum seats and an Colombo Type 125 engine.

What I’m sure of is this: every time I’ve taken on a vintage project, most of the effort is in keeping the rusty pieces and kinky wires organized. I end up months later holding a small piece of metal in my hand, marked baggie label rubbed away, consulting my disassembly photos trying to figure out where it came from. It’s stressful and frustrating.

When I see an image like this, with everything neatly laid out and ready to put together in a clean and orderly package, it makes me want to dive right in. That’s it’s a GTO only reinforces that longing.

Update! Dan Radowicz wrote in with the story behind the poster:
“It was a poster we released as a PR tool to promote our restoration shop – The Griswold Company, located in Berkeley, CA. We were also the local Alfa, Ferrari, and Aston Martin dealers. The GTO was one of our projects.”
Thanks for clearing that up Dan! But I think I’ll just going to go right on pretending I can phone in a catalog order anyway. 🙂

0 replies on “Some Assembly Required”

Dude. I just now jumped on this site after a few months. Saw this image and immediately thought of a Ferrari GTO model kit I put together as a kid. Yeah, totally random thought. But hey, thanks for posting the pic. Made my day.

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