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Vintage Racing Advertising

Guarantees Unstinting Devotion

Excitement is standard equipment!

The small blue car lurking behind that ’61 Corvette is a 1927 Bugatti. It was as exciting as any car can be, but it was a little short on creature comfort and only the best coordinated and most sinewy could hope to drive it. The Corvette, on the other hand, guarantees unstinting devotion to all the details of driver-passenger comfort and accommodation with no sacrifice in flashing performance or impeccable handling. Anyone who can drive well can drive a Corvette; the only thing that really sets is apart from today’s automobiles is the absolutely ecstatic way it goes down the road. Build into every Corvette is a lifetime supply of pure sports car excitement such as you’ve never known before.
Corvette by Chevrolet
Chevrolet Division of General Motors. Detroit 2. Michigan

Can you imagine what people would say if you suggested that Chevrolet show another car company’s product in their ads today? I almost can’t believe this happened.

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