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Vintage Racing Advertising

Learn Driving

Learn Driving in formula or sports cars at world famous Riverside International Raceway. Individual instruction by Carroll Shelby. Send $1.00 for details on beginners and advanced classes.
Carroll Shelby School of High Performance Driving.
10820 So. Norwalk Blvd., Dept. C, Santa Fe Springs, Calif.

That location is now Mooneyes!
Thanks for sending this one in, Chris!

Categories
Vintage Racing Advertising

With a Full Range of Extras and Speed Equipment

Buy Something Different.
This is not one of the ordinary “Run of the Mill” Sports Cars, but a car built to give you that little extra. RACE PROVED CHASSIS AND SUSPENSION THAT REALLY HOLDS THE ROAD.
The sleek body, with its sound all-weather equipment, is roomy and comfortable, and possesses a generously proportioned luggage boot. The instrument panel is fully equipped including a rev. counter, oil pressure gauge etc., and a heater is available.
Save Money.
Buy one of these in Kit Form.
Additional models are now available with Ford 105E or 109E engine and gearbox as well as the B.M.C. 950 c.c. and Coventry Climax 1220 c.c., together with a full range of extras and speed equipment.
Write for full information
Turner Sports Cars (Wolverhampton) LTD.
Municipal Aerodrome, Fendeford, Wolverhampton
Telephone: Fordhouses 3223

Categories
Vintage Racing Advertising

For All Models

Hepolite Ad

Stirling Moss and Francis Beart fit and recommend Hepolite products.
(Stirling Moss driving Francis Beart’s Cooper Mark 7A car fitted with Hepolite products)
Some famous successes…
Silverstone · May · 1st
Nurburgring · May · 1st
Aintree · May · 1st
Silverstong G.P. · July · 1st
Brands Hatch · August · 2nd
Oulton Park · August · 1st
Goodwood · September · 2nd
Aintree · October · 1st
For all models…
Hepolite
Pistons · Pins · Rings · Liners
Hepworth & Grandage, LTD., St. John’s Works, Bradford 4

Categories
Racing Ephemera Vintage Racing Advertising

Skill and Split-Second Timing

Eldon Selectronic Slot Cars Ad

A major electronic advance in road racing.
Now you can pass, switch lanes, and block your opponent! This is real switching and blocking that you operate by remote control. You can switch from the outside to the inside lane. Or vice versa. And if you get blocked, in either lane, you can switch to the free land and escape the traps. You’ll find yourself in dozens of real racing situations that call for skill and split-second timing. But, with the Eldon Selectronic Set, you’re in command. You control the speed. You control the switching. No matter which lane your car is in. No matter how many times you change lanes. That’s the secret of Eldon’s Selectronic Road Race Set. Your toy or hobby dealer will be happy to let you in on it.
Get the best deal in road racing—the low cost Eldon way.
Eldon Selectronic Road Racing.
Eldon Industries, Inc.
2701 W. El Segundo Blvd., Hawthorne Calif
Eldon Industries of Canada, LTD.
1315 Lawrence Ave East, Don Mills, Ontario
New starting flagman. Realistic action as this flagman drops his flag and automatically starts the race. Guaranteed fair starts and equal-timed races! Adjusts to fast or slow starts!
Big, realistic layout. 2 Testa Rosa Ferrari cars—switching and blocking with two remote control switch tracks, two rheostat switches with speedometers, lap counter, starting flagman, power pack, 28 pieces of track, bridge supports, fence and decal set included.
New lap counter. Eldon’s all new lap counter counts each car’s laps—no matter which track it’s on—no matter how many times you switch. Counts up to 50 laps!
Everything you need in one package. Pre-assembled track with pre-wired power track snaps together. 10 minutes without tools or glue. Enough track for many different layouts—even a cross-over bridge.
Join the Eldon International Road Racing Club. Fill out the attached coupon and join Eldon’s fast growing International Road Racing Club. Free membership card, racing news, 1963 accessory catalog, and other surprises! Organize your own neighborhood group!

Categories
Racing Ephemera Vintage Racing Advertising

You May Already be a Winner!

Strombecker slot car giveaway in Boy’s Life magazine

Looking at this ad for a sweepstakes to win a Strombecker Slot Car set makes me wonder if the issue of Boy’s Life that, 40 years later, ended up being scanned for the Google Books archive might have been the winning entry.

It would be like finding Wonka’s Golden Ticket decades after Willy Wonka gave Violet Beauregarde and Augustus Gloop the grand tour.

Categories
Vintage Racing Advertising

For Practical Playboys

Renault Daupine Ad

Renault Daupine
The Fashionable Car for Practical Playboys
$1670 complete. Suggested retail price, plus local freight, handlind, and tax.
A masterpiece of precision engineering.

  • Rugged single-unit steel chassis
  • Efficient overhead valve engine in rear
  • Newest 4-wheel suspension system
  • Rack and pinion steering
  • Extra large hydraulic brakes
  • Newest anti-sway torsion bar

43 miles per gallon economy.
Sleek and spirited…the new Renault Dauphine is designed to turn a lady’s head. Looks expensive. but isn’t… that’s the “beauty” of this remarkable Dauphine. It’s the best combination of comfort, safety, and economical performance ever built into an automobile. Your nearest Renault dealer will demonstrate how you can save up to 70% on operating costs. Test drive it today!
Free! A special color brochure from Paris for those planning to purchase a car. Write Lake States Imports, Inc. – 1000 S. Wabash Ave., Chicago, Ill.
Free! Colorful, decorative French posters. Ask your local Renault dealer.

A free special color brochure from Paris? Sign me up.

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Porsche Vintage Racing Advertising

Fluff-Free Castrol

Porsche Breaks 6 World Records on Castrol: The Masterpiece in Oils.
At Montlhéry on March 18th a Porsche Spyder, driven my Messrs. Von Falkenberg and V. Riggenberg broke 6 World Class F. Records (1,100—1,500 c.c) using Castrol. These ranged from 200 miles to 6 hours at speeds between 128 m.p.h. and 131 m.p.h.

That’s some very “just the facts, ma’am” copywriting. No fluffy claims. No hyperbolic comparisons. This could just has easily been a segment in the week’s race report.

Categories
Vintage Racing Advertising

Rick McTurtle.

The only slow-moving thing in Team McLaren is Rick McTurtle, the mascot Bruce McLaren found trying to cross the track during practice at St. Jovite. Rick has a lot of torque, but he doesn’t rev very fast.

The McLaren Can-Am cars are something else. They finished 1-2 at Watkins Glen and proved again that they were the fastest road-racing cars the world has ever seen. Bruce McLaren knocked 1.99 seconds off the outright practice lap record for the Glen, set last year by a Formula One Lotus. And Denis Hulme cut 2.62 seconds off the race lap record, also set by a Formula Once car, lappint at 132.27 mph.

The McLaren M8Bs are powered by 427 Chevrolet engines, with a lot of McLaren magic added. They develop 625 hp at 7,000 rpm, and 570 lbs/ft of torque. They run on Gulf NoNox gasoline and Gulfpride Formula G motor oil—products you can buy for your car at any Gulf station. Switch to them now.

Categories
Vintage Racing Advertising

A Performance to Match

DeTomaso Pantera. For those who seek perfection.

The Tomaso Pantera is a luxury two seater sports saloon with a beautifully styled body by Ghia and a performance to match. The top speed is approximately 161 mph — and you can accelerate from 0-60 in 5.9 seconds and very considerable comfort. Further details are obtainable from MTC Cars at the address below.

MTC Cars, LTD. 173 Westbourne Grove, London. W111 2 RT. UK agents
DeTomaso • Pantera • GTS • Deauville
Demonstrations. Factory Trained Staff, Spares and Service, Exports.

I feel like this ad was written by Google Translate.

Found on Classic & Sportscar Magazine’s Facebook Page.

Categories
Vintage Racing Advertising

Patented "Safety-Shoulders"

Bred from the tires that triumph on the track…the Dunlop Road Speed RS5
This is the highway equivalent of the famous Dunlop R5 racint tire…the tire that has carried more International Grand Prix racing champions to victory than any other tire.
The Road Speed RS5 take sustained speeds up to 130 mph in stride, with superb steering control and road-holding traction. On wet pavement, the RS5 more than holds it own, with hi-styrene polymers in the rubber compound contributing maximum wet-hold capability. Patented “Safety-Shoulders” carry the tire smoothly over shoulder ridges, highway dividers and give the tire added traction in high speed cornering. Low angle prime nylon ply construction keeps a tight grip on the tire crown at high speeds…keeps the flat 7-rib tread hugging the road through every driving maneuver.
If you drive a high-speed sports car or fast saloon and want to capitalize on both its performance potential and everyday serviceability…the Dunlop Road Speed RS5 is the tire for you. Try a set…at your nearest Dunlop dealer. You’ll find him in your Yellow Pages or write.
Dunlop Tire and Rubber Corporation. Buffalo 5, New York.