Giorgio Oppici sent in his spectacular short film showcasing a perfectly patinaed Cisitalia D46. There are a lot of ways to make a film about a car, but usually they feature quick cuts, loud music, and booming exhaust notes. They get your adrenaline up. They get you excited about the subject. Advertisers and music video directors have known how to pull those emotions out of us for a long time.
Giorgio’s approach is the exact opposite. This isn’t a music video (although the music is perfect). This doesn’t get your adrenaline up. It doesn’t even motivate. What it does do is all the more rare. It forces you to pause… To appreciate… To wonder. It is a love letter to the magnificent Cisitalia D46 that I want to read again and again.
Thank you for sending this in, Giorgio. It’s fantastic. Check out Giorgio’s equally beautiful film on BMW Motorcycles that we featured last year.